TechCrunch: “Has a potential to reduce IoT costs by up to 30 times”

We’re slowly moving from the Big Data era to the “OMG HOW MUCH DATA?!,” to use the technical term.

We’re slowly moving from the Big Data era to the “OMG HOW MUCH DATA?!,” to use the technical term. But, all joking aside, it’s getting bigger, or worse, depending on your point of view. By some estimates over 2.5 Quintillion (yes, that’s a thing) bytes of data are now generated by us daily and this is increasing exponentially monthly.

Of course, most of that data is sitting around unused because it’s hard to process all this stuff, let alone store it. The problem will get much worse as the Internet of Things really starts to motor. Which is why it’s no surprise the Crypto Kids are coming along to try and solve it all with — guess what — the Blockchain.

Recently the IOTA Foundation announced the launch of its data marketplace and that it has teamed up with multiple leading companies including Microsoft, Bosch, Daimler, Accenture, Samsung, Orange, and more, to demonstrate a so-called, tamper-proof data marketplace. That demo will begin the end of November. Meanwhile, they aren’t the only ones tacking this.

Now, (a Hong-kong based company with offices in Berlin and San Francisco) which describes itself as a “blockchain-based platform for crowdsourcing IoT connectivity” has come along with it’s ‘blockhain-meets-IoT’ play. Its idea is to create a viable connectivity option for various sensors and IoT devices by employing the integrated Bluetooth LE functionality inside smartphones.

Here’s the pitch: Remember that scene in the Silicon Valley HBO satire where they try to create a new Internet by connecting-up Smartphones using Bluetooth? Yes. I know. But these guys are actually doing it.


And the first place their’s going to try this out is in Dubai, which is rapidly positioning itself as ‘the city of the future’. They’ve now announced a regional partnership with Yzerchat, a voice and chat app with a built-in translator based in the United Arab Emirates. Stay with me here, but what that means is that when Yzerchat releases a version of the app containing the Moeco library, all Bluetooth LE-enabled devices with Yzerchat installed will become proximity-activated IoT hotspots. Yes. It’s like creating a new IoT internet with phones, strung together with a Bluetooth mesh network.

The data on Moeco’s blockchain-based network is encrypted end-to-end, while Bluetooth LE does not let the sensors collect any user data from the phones (at least, that’s what they claim). Effectively, Dubai just enabled a big IoT network just by using people’s phones.

It’s not just for fun. This, says Moeco, has the potential to reduce IoT costs by up to 30 times and lets businesses harvest more fine-grained sensor data in such markets as retail, transportation, smart city, infrastructure, and smart buildings.

The UAE has about 9mn broadband mobile network users, who represent 90% of the country’s population. If everyone uses Yzerchat (and plenty do) then the project could quite easily take off.

Moeco’s competitors include IoT-Narrowband, Sigfox, (they are working on the same issue, but the technology is not the same).

The startup says its solution will beat mobile operators at IoT because of this Bluetooth-Blockchain combination, while helium is currently aimed more at developers rather than end customers (and it’s also non-decentralized). Moeco recently raised $5m from the Bitfury Group.

Media about us

The Crucial Role of Digitalization: Paving the Way for AI-Driven Supply Chains

In today's dynamic and interconnected world, supply chains have become the backbone of global commerce. Businesses rely on efficient and transparent supply chains to deliver goods to customers quickly, cost-effectively, and sustainably. However, traditional supply chains often lack visibility, leaving businesses in the dark about the whereabouts, condition, and potential delays of their shipments.
19 July 2024

Moeco’s AT&T Smart Label Featured in Inbound Logistics

Moeco’s solution, the AT&T Smart Label, is featured in the May 2024 issue of Inbound Logistics Magazine.
10 June 2024

AT&T IoT Network Certification

Moeco is proud to announce that our tracking devices have achieved AT&T IoT Network Certification. This rigorous certification process validates that our devices meet AT&T's stringent network performance and reliability standards.
23 April 2024

Size Isn’t Everything: How Moeco’s Sensors Last Exactly As Long As You Need Them To

One of the most frequent questions we get at Moeco about our sensors is: “How long do they last?” Given their unique, super tiny, non-invasive sticker form-factor, the curiosity is understandable. At first glance, it's easy to assume that due to their compact size, they might have a limited lifespan. But here's the twist: They last precisely as long as you need them to.
26 October 2023

Why Do We Need Visibility in Supply Chain

Welcome to the newly launched Moeco blog. As a leading IoT platform, we at Moeco are committed to helping our customers optimize their logistics and enhance the efficiency of their physical assets throughout the supply chain. To further this goal, we are introducing our blog where we aim to address a wide array of topics within our field.
30 June 2023

Stacey on IoT: “This tracking company wants to sell sustainability”

Moeco provides a sensor and tracker combo that tracks real-time location, temperature, humidity, light, and shock data using cellular connectivity, including 5G.
31 May 2022

Move It Magazine: “Moeco launches smart container monitoring solution”

Provider of visibility solutions that improve global supply chain operations, Moeco, has launched a smart container monitoring solution that enables logistics companies to reduce costs through improved visibility of the location and condition of every container.
31 May 2022

The Register: “Ukrainian-led biz using IoT trackers to follow supplies into invaded land”

When Russia invaded her native country, Ukrainian expat Alexa Sinyachova was immediately inundated with requests from friends and business partners asking what they could do to help.
27 April 2022

VentureBeat: “The secret to achieving sustainability in the supply chain”

As a business, operating as sustainably as you can has never been more important. There is huge pressure on companies to be as green as possible, while also remaining cost-effective and efficient.
22 April 2022

Breakbulk Media: “Moeco reduces checkpoint labour costs”

Moeco has developed a sustainable, 5G-based shipment tracker to help logistics providers monitor cargo and reduce shipping costs.
16 April 2022
All News